หน้าที่และความรับผิดชอบ

• Develop goals and action plans for membership development (customers & tenants)
  • Acquisition
  • Spending / Usage
  • Retention
  • Sponsorship for members
• Provide analysis of existing programmatic and membership materials as well as membership retention rates and opportunities for improvement.
• Develop strategic plan for expanding sponsorship program, improving member benefit offerings, and increasing overall membership.
• Develop and implement strategy for increasing non-dues revenue.
• Write membership and sponsorship recruitment materials, appeal letters, brochures, etc.
• Initiate internal communications, including developing newsletter content, email blasts, event announcements, awareness of member benefits, etc.
• Develop regular mechanisms for providing excellent customer service to existing corporate partners and relationship building with prospective partners.
• Identify, recruit, provide member services and track benefits provided to corporate sponsors to ensure that all sponsors receive benefits offered.
• Ensure sponsorships are accurately acknowledged and tracked.
• Respond promptly to inquiries from prospective members, members, and others.
• Assist in creating and updating membership and marketing materials, including letters, flyers for upcoming events, welcome packets, fact sheets, directories, surveys, and others.

คุณสมบัติ

• Bachelor's degree or above in Marketing, Branding, Digital Marketing , Mass communication or related field