News & Activities
AWC launches "The Crystal Grill House", a premium steakhouse on the banks of the Chao Phraya River, elevating "Asiatique The Riverfront Destination" as a world-class dining destination
(From left to right) Mr. Rungruang Wirojcheewan, Head of Hotel Operations, Asset World Corp Public Company Limited (1st from left), Mr. Lin Chun-Li, Managing Director, Project Group 7, Asset World Corp Public Company Limited (2nd from left), Dr. Paitoon Wongsasutthikul, Chief Investment Officer, Asset World Corp Public Company Limited (3rd from left), Mr. Boon Chin Heng, Chief Project Development Officer, Asset World Corp Public Company Limited (4th from left), Mr. Wallapa Traisorat, Chief Executive Officer and President, Asset World Corp Public Company Limited (5th from left), Mr. Jakob Helgen, Area Vice President, Thailand, Vietnam, Cambodia & Myanmar, Marriott International (6th from left), Mr. Simon Bell, General Manager, Bangkok Marriott Marquis Queen’s Park (7th from left), Mr. Michael Hogan, Director of F&B, Bangkok Marriott Marquis Queen’s Park (8th from left)
Bangkok, 3 February 2023 - Asset World Corp. Public Company Limited (AWC), Thailand’s leading integrated lifestyle real estate group, launches “The Crystal Grill House”, a new and stylish departure from a traditional steak and seafood restaurant, at Asiatique The Riverfront Destination, an iconic tourist destination on the Chao Phraya River. The menu was created by Bangkok Marriott Marquis Queen's Park to provide a premium experience on the exclusive waterfront setting, integrating with the experience at Sirimahannop Tall Ship. The restaurant’s opening will enhance Asiatique The Riverfront Destination as a world-class food and beverage destination while supporting the Thai tourism industry under the “The River Journey” concept.
Mrs. Wallapa Traisorat, Chief Executive Officer and President, Asset World Corp Public Company Limited or AWC, states “With AWC’s ambition to drive for strong growth under the mission of “Building a Better Future,” we are excited to open ‘The Crystal Grill House,’ which not only supports the continued transformation of Asiatique The Riverfront Destination into a world-class dining destination, but responds to customers’ changing lifestyles. Managed by Bangkok Marriott Marquis Queen's Park, the restaurant will offer premium, unparalleled services, while supporting the continued prosperity of the Thai tourism industry.”
The Crystal Grill House’s design was inspired by the history of trade between Siam and other nations during the reign of King Rama V. The restaurant is located next to the Sirimahannop Tall Ship - a historic ship that brought prosperity from the West to Siam at the location of Asiatique The Riverfront Destination. The Crystal Grill House will function like a welcoming lounge, welcoming merchants from all over the world arriving in Siam at this pier. The restaurant is designed in the style of a modern living room to provide an exclusive dining experience comprising five elegant private dining pavilions that are all decorated with distinctive features of various trading partners throughout history, including China, India, and Japan. Guests can delight in the premium wine list and selection of signature cocktails which are crafted using world-class Thai premium ingredients supplied by Thai Beverage Public Company Limited such as The Amber at “The Drink” or enjoy a casual dining experience at “The Grill” offering open kitchens that allow guests to watch our expert chefs prepare their meals along with the backdrop of the riverside view. Guests can also immerse themselves in the waterfront atmosphere on the terrace while watching the sunset by the river until the ripples sparkle with the reflection of the city lights.
"AWC continues to elevate Asiatique The Riverfront Destination as a global tourism and food and beverage destination. The development plan purposefully serves the lifestyle of tourists, presented in the form of ‘Gastronomy Tourism’ where a wide choice of delicious food is brought together from famous restaurants to the diverse lifestyles of both Thai customers and overseas travelers. This is in line with AWC's investment strategy under the "The River Journey" concept, which will seamlessly connect tourism, hospitality, and travel experiences through Thailand's major river", added Mrs. Wallapa.
The Crystal Grill House restaurant at Asiatique The Riverfront Destination is open daily for dinner from 4:30 p.m. - 12:00 a.m. For reservations, please contact at +66 (0) 2 059 5999 or email email@example.com.