• AWC partners with BMA, TAT, Department of Mineral Resources and Mahasarakham University to launch “Bangkok Spectacular 2026”, supporting Bangkok year-end tourism momentum through destination-led experiences that enhance international awareness and create lasting social and economic value, and highlight Bangkok’s distinctive sustainable tourism identity.
• Introduces THAINOSAUR Museum and SkyFlyers: Wings of Garudapterus, expanding Bangkok’s portfolio of immersive edutainment attractions that integrate sustainability, education, creativity, and Thai natural heritage into engaging lifestyle experiences for visitors of all generations.
• Presents ASIATIQUE’S THAILAND COUNTDOWN 2026 across five consecutive days, activating the Chao Phraya Riverfront as a shared celebration and cultural space while continue bringing new experiences to the landmark destination, reinforcing Bangkok’s identity as a city of inclusive, sustainable, and creative tourism experiences.

23 December 2025, Bangkok, Thailand – Asset World Corporation (AWC), Thailand’s leading integrated lifestyle real estate group, has launched “Bangkok Spectacular 2026” at Asiatique The Riverfront Destination, running from 23–31 December 2025. The initiative supports Bangkok’s year-end tourism season while creating lasting social and economic value through experiences that combine celebration, learning, and contemporary creativity.

Set along the Chao Phraya River, Bangkok Spectacular 2026 reflects Bangkok’s distinctive character as a city where cultural identity, creativity, and everyday life connect. The programme is supported by the Tourism Authority of Thailand (TAT) and developed in collaboration with the Bangkok Metropolitan Administration, Department of Mineral Resources and Mahasarakham University reinforcing Bangkok’s position as a city offering meaningful and diverse tourism experiences aligned with sustainability.

THAINOSAUR Museum: Expanding Sustainable Education Tourism in Bangkok

A key highlight is the launch of THAINOSAUR Museum, an immersive living museum dedicated to Thailand’s paleontological heritage. Developed with the Department of Mineral Resources and Mahasarakham University, the museum builds upon Fossil Park and Hatch Dome to form an integrated learning ecosystem within the city.

In line with AWC’s vision “Building Better Future For All”, the company has invested in the nation’s knowledge infrastructure by supporting advanced 3D printing technology for the Department of Mineral Resources, helping to strengthen paleontological research and expand learning opportunities for youth and future researchers.

Through spatial storytelling, curated journeys, and authentic fossil specimens, the museum invites visitors of all ages to explore Thailand’s natural history. Creative interpretations by Thai artist Thaivijit Phungkasemsomboon further connect science and art. The experience extends to SkyFlyers: Wings of Garudapterus, a swing ride inspired by a flying reptile species first discovered in Thailand, offering a new perspective over the riverfront.

ASIATIQUE’S THAILAND COUNTDOWN 2026

ASIATIQUE’S THAILAND COUNTDOWN 2026 returns in an expanded format with five days of celebrations on 25–28 and 31 December 2025. Under the theme “The Power of Sound, Creativity, and Contemporary Thai Identity,” the riverfront will host music, art, cultural activities, and immersive light experiences that reflect Bangkok’s creative spirit and invite visitors to welcome the New Year together.

Mr. Chadchart Sittipunt, Governor of Bangkok (BMA), said:

“Introducing new experiences in Bangkok plays an important role in stimulating the economy, attracting visitors, and encouraging travellers to explore the city more deeply. These efforts bring fresh creative energy into Thailand, enhancing urban vibrancy while reinforcing Bangkok’s identity as an open, welcoming, and continually evolving destination.”

Mr. Michael Hariz, Chief Commercial Officer, Asset World Corporation (AWC), said:

“Bangkok Spectacular 2026 reflects our commitment to supporting Bangkok’s tourism ecosystem during a key period of the year. At Asiatique, we continue to develop destination-led lifestyle experiences where happiness, celebration, and learning coexist, creating long-term value for the city, communities, the tourism sector, our partners, and future generations, in line with our Building Better Future For All vision.”

Bangkok Spectacular 2026 invites residents and visitors alike to experience the year-end season along the Chao Phraya River, strengthening Asiatique The Riverfront Destination as a place of shared celebration, learning, and pride, while supporting Bangkok’s continued growth as a distinctive and sustainable tourism and lifestyle destination.