Location
KHET SATHON - BANGKOK
Date
29 January 2021

Duties & Responsibilities

  • Drive transaction growth of AWC CONNEXT Mobile App on digital platform; offline, online, eCommerce, omnichannel and crate consumer demand and loyalty through e-channels to meet the customers’ interest and lifestyle in order to achieve sale target, deliver bottom line P&L. of team
  • Develop, execute and deliver the clients digital / online marketing strategy, planning and budget to include online, new media, Mobile App, and SEO to drive the business forwards through key marketing channels.
  • Manage AWC CONNEXT Mobile App to online branding, communications and campaigns through the email marketing, building the online community, attracting new customers, search engine optimization, and search marketing.
  • Coordinate internally with Graphics team to execute promotional banners for, Mobile Application, Facebook, Line OA and Affiliates channels.
  • Optimize promotional campaigns online to achieve sale target.
  • Collaborate with Other Business Unit team to launch online activity / promotional campaign.
  • Manage all client communications to drive leads and ensure through gap analysis, appropriate support to correct performance within cost effective targets in digital platform.
  • Plan and improve the design, usability, content and conversion points of the AWC CONNEXT products selling and for the promotion and growth of the Mobile App.
  • Work and manage Website to plan and implement all online marketing campaigns including digital campaign collateral.
  • Ensure all smooth running and completion of projects across site builds, online advertising, social media, maximizing online sales opportunities and search marketing with conversion result.
  • Collaborate and support other function campaign in to the AWC Connext digital platform.
  • Create and monitor E-direct mail to loyalty customers campaign by evaluate the conversion and optimization ratio to be loyalty customers.

Qualifications

  • Bachelor’s Degree or higher
  • At least 5 years’ experience in an E-commerce, digital marketing/ knowledge in google ads
  • Having experiences communication on e-direct mail and any system to support the platform (a must)
  • Be able to create artwork on digital by themselves (a must)
  • Having experience as a Manager
  • Good command of English both speaking and writing
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